Most fitness organisations in Australia classify themselves as either a personal fitness service (30%) or a Fitness Centre (28%). Fitness centres tend to be privately owned (68%), but organisational structures are varied with 9% being franchises, 7% Government owned and 4% are not for profit.
Most fitness business are run without their fitness facilities (26%) – this is most common amongst personal fitness services 75%. Two thirds of fitness organisations run across multiple sites. Almost all fitness businesses offer personal training with 94%, and most offer free weights (85%) and group exercise (81%).
Where group exercise is offered, the most common classes were strength and resistance, flexibility/stretching, boxing/combat and circuit classes.
- Most fitness centres classify themselves as either a personal fitness service (30%) or Fitness centre (28%)
- Most (68%) fitness organisations are privately owned.
- Two thirds of fitness organisations operate across multiple sites.
- 94% of fitness centres offer personal training, however 32% offer child care services to their members despite over 63% of fitness centres customers being female.
- The mean number of classes over all the centres was calculated at 23 per week
- The average cost per visit/class was $20, and over 73% of centres offered these to their clientèle. Multi visit passes were the next common at 56%
Source: Fitness Australia